About
The studio
Obirus grew up with design. The image, the brand, the detail that gets you noticed. Today we go further: we put that same standard to work on your systems, to give back the time repetitive tasks take from you. From design toward optimization and AI automation, for the brands of France and French- and Portuguese-speaking West Africa.
Founder
Behind the studio is Léon Lefay, a designer and systems builder. Originally an audiovisual technician (BTS in audiovisual), he moved into design and motion design at the MJM Graphic Design school in Paris. He has worked freelance since 2019, mostly for restaurants, small businesses and communication agencies. Based in Cape Verde, from where he serves France and West Africa, he has extended his craft from design into AI optimization and automation. That shift came from something he kept seeing with clients, project after project: too many hours spent on repetitive tasks, and the wish not to be left behind by a fast-moving technology.
Approach
We hold one conviction: elegance isn't at odds with results, it serves them. The care we put into an identity, we put into the workflow we automate too. And since your markets count every megabyte, we design lean: the first thing you feel is that everything moves fast. Perceived performance over flash, always.